In today's legal world, it is necessary to inform the public of the services which your office can render.
For example, I have found the website as an invaluable tool for describing the nature of your practice and type of services rendered. I have been fortunate enough to have a friend who is an expert on providing information by website and other means to inform the public of the work offered by my office.
It is highly recommended that an Elder Law attorney retain a person with such expertise, since the presentation of your work and experience in the proper manner requires a knowledge of the methods to inform the public.
Of course, public speaking in any venue is important. The key to public speaking is to adjust the nature of your speech to your audience. For example, I have spoken before local groups, support groups, continuing legal education programs and webinars, at law school and at national conferences. The topic may have been the same, but the level of technicality was adjusted for the audience.
Finally, it is absolutely necessary to have colleagues with whom you can discuss pending issues, as "no man is an island", especially in the Elder Law area.
Disclaimer: This article does not constitute legal advice and each person may have unique facts for which legal consultation may be necessary.
© November 2010, Post 118
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